Haircuts & Styling

There's no better flair than great hair.

Here at Identity Salon, we’ve been helping our clients discover their perfect look since 1973. All that experience means we’ve learned every trick in the book when it comes to creating unique and fabulous styles. In fact, we’ve been named “top salon” by Washingtonian Magazine for the past 14 years straight.   

So, what’s our secret? We cater to every client like the individual that they are. We always consider your look, your vibe, and your facial features. Then, we invent something one-of-kind that’s specific to you. You have your own identity, and we’re going to give you a look that highlights your personality and elevates your best self. We have a dedicated team of extensionists, and the entirety of our stylists can perform all manners of perming, cutting, straightening, curling, and coloring hair with professional products.

We cater to all hair types

We are one of the few salons in the North Bethesda and Washington, D.C. areas that specializes in cutting and treating hair for girls with curls, no matter how unruly they might be. We also proudly offer Evolve: The Wearable Solution for those with fine or thinning hair. If you have hair problems, our stylists have solutions.

Different styles of hair
At Identity Salon, you can think of our stylists as personal beauty consultants who are experts in gauging your needs, then creating a look custom-made for you based off your identity. Most of our clients only have a general idea of what they want when they come in. Our stylists know how to ask the right questions to fully realize their dream look and turn it into a reality. There’s nothing outside the realm of possibility when it comes to creating amazing hair. The award-winning looks that Identity Salon creates will have you looking like you just stepped out of a magazine.

Our elite team of stylists can get you ready

We can give you the cut and color you need to make a statement for your night out on the town, or big events like weddings and prom. Identity Salon uses only the highest-quality haircare products in combination with modern techniques to ensure that your style holds for as long as possible once you leave our salon.